Dr. Joel Berg is our Founder and CEO, and a former Dean of the University of Washington School of Dentistry. He has held senior leadership roles in large for-profit organizations. He has served as a commissioner on the Commission on Dental Accreditation.

He is widely recognized for his innovative leadership in oral healthcare instruction, product development, and marketing.
His work as a practicing dentist, speaker and consultant helps him facilitate the growth of for-profit and not-for—profit health startups. His national standing and network support all aspects of our work.